Female leader spotlight: Maria Gothlin, Soundtrack Brand

Image of a man with an online business.

While the e-commerce ecosystem is developing; Large, medium and small businesses started to sell their products on the internet to reach large masses.

With the development of rapid digitalization, online sales have become one of the most important tools that bring businesses and end-users together. Those who say they want to sell products on the internet or want to sell products on the internet started to look for ways to do e-commerce.

You can read our article, in which every sector is curious about how to sell online, and detailed the points that need attention.

The increase in the number of businesses that want to sell on the Internet and enter the sector has also increased the variety of products in online sales. 

With the launch of new products every day, an increase in product variety and internet sales rates were observed. Thus, the rate of search and sale of each product on the internet increased, and the possibility of e-commerce sites to take part in the market and grow, regardless of the sector.

E-commerce is a free area that allows you to use many methods together.

We have listed the ways you need to follow to enlarge and develop this free space as you wish in 10 items;

  • Start by making your business plan
  • Determine your business idea and industry
  • Become a taxpayer
  • Plan a specific budget
  • Choose a safe software for your e-commerce site
  • Showcase your products by spending time on your site
  • Explore the areas where you will market your products
  • Take the power of social media with you
  • Offer your products for sale in different channels
  • Meet the end-user with different payment methods
  • Trigger purchases with shipping deals

You can use the dropshipping method and display your products in different marketplaces.

Based on the differences of this world, we have gathered together the things that you may overlook, the differences with traditional trade, and the things you will hear for the first time.

Here are 7 things you should know before setting up an e-commerce business website;

  1. Full Concentration

Full concentration is one of the most important factors for your e-commerce site. 

If you want to grow your business with e-commerce while working in a different sector, you need to direct most of your time to this area. Remember, the reason why successful e-commerce websites look so simple from the outside is because of the flawless setup on the back.

  1. Set Up a Company

You have to issue an invoice when selling products or services. Also, it is necessary to issue an invoice to provide corporate services, and for this, you need to set up a company. 

If you have a company, there will be no need to establish an extra company for your e-commerce site. Of course, if your company is within the same scope of activity.

  1. Domain

You can get a domain name with the same name for your existing brand’s e-commerce site. 

If you can find it, your first goal should be to purchase a short and memorable domain name for your business. Nobody wants to write the name of a newly opened site in the address bar for a long time.

  1. Legal Process

As with offline, there are many obligations to be fulfilled in online commerce. User agreements, confidentiality agreements, distance sales agreements, etc. Your sensitivity in this matter will also be an indicator of your professionalism.

  1. Infrastructure / Software

You need to decide what kind of infrastructure you will build your e-commerce website on. 

Opensource infrastructures are highly functional and reliable infrastructures that are now used by large companies. If you have a special business model, you can make a special software, which will be a little more costly than other options.

  1. Design

Everything has a special meaning, from the colors you use in the design to the location of the icons. You should determine user habits and pay attention to them in design. 

Remember that designs that are getting simpler, visuals are at the forefront and that does not tire the user. Apart from the above-mentioned items, the most important factor is SEO compatibility. 

Getting technical support and working with an SEO consultant for the compatibility of your site’s design with search engines is of great importance for your business.

  1. Product Information / Content

Multiple websites sell a product, but always giving the most detailed information about the product is one step closer to winning. 

The more user-oriented content you include on your website, from product category information to individual product descriptions, the higher you rank in search engines.

We start every new client interaction with an in-depth discovery call where we get to know each other